about egg

Egg by Susan Lazar offers modern, designer apparel for babies, toddlers and expecting mothers. We use only the best materials, including organic fabrics whenever possible. Nurture your baby in style with Egg Baby!




Egg hatched in 2003, when designer Susan Lazar decided to create a lifestyle brand designed around the needs of stylish mothers and children. In 2006, Susan and Adam Neumann partnered, and with their shared vision, have been building Egg ever since. With her emphasis on love and family, Lazar creates products that are modern and beautiful, highlighting the love between parent and child.

Egg Baby uses natural fabrics and clean, simple designs- with no frills or gimmicks in sight. The result is fashionable yet timeless baby clothes of the highest quality. Our organics line features soft organic cotton that is eco-friendly and perfect for sensitive skin.

Egg Maternity fills a desire for quality maternity wear that is sophisticated and modern. The versatile Egg Maternity line lets you mix-and-match key pieces for a stylish pregnancy wardrobe.


Our mission is to support unity through love, offer designs that are modern, balance chic with sweet, use environmentally-friendly materials, and highlight life's beginning...pure potential